Bedrock Property Solutions
Year
2022
Platform
Deliverables
- Condensed content
- Fully-responsive site
- Creative copywriting
Brief
Bedrock Property Solutions (BPS) approached us with the intention of rebranding their growing business, in order to update their position in the market.
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The Steps
- Recreate brand identity
- Design website layout
Solution
Our team decided to create a brand new look for BPS, focusing on the status attributed to property valuation (the service offered by BPS). The existing website was a hefty 20+ pages, and so was consolidated to make the reading experience more pleasurable. In order to make the business more personal, call-to-action points are front-and-centre, to grab visitors’ attention.
Colour palette
It was important to choose recognisable, corporate-styled colours for the palette, while also bringing across a sense of BPS’s vibrant personality.
Deep Blue
#003472
White
#ffffff
Crimson
#f00032
Wordmark
The first format is the primary format, used for the majority of branding. The symbol is used for smaller elements, such as icons.
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From the Client
“The site that Established put together has helped us reintroduce our growing brand to the Western Australia market”
Outcome
BPS now have a new brand and easy to use website that positions themselves as leaders in their market. As a result, the website helps support new leads and opportunities.